Begun in 2008, Record Store Day is an international event held at vinyl shops across the country and around the world. Bands release special edition singles and albums exclusively for the day. For instance, The Cure released Torn Down, a sequel of sorts to 1990’s Mixed Up compilation. Mixed Up was also re-issued as part of RSD.
Bananas, as many shops do, organized a day of deals, live music, food and a general celebration of the culture, community and camaraderie that orbit these venues.
I was jazzed to be asked to design the poster and social media creative for the store, going for something clean and neat, with a brushing homage to Peter Saville’s design for New Order’s 1983 masterpiece Power, Corruption and Lies. The colored blocks above the album sleeve are color coordinated to the type below, a nod to the color chips on Saville’s iconic design.
I wouldn’t normally showcase the concepts I worked on prior to the final version, but I quite liked the pixellated banana idea I put together. It plays with the obvious implied sexual connotation, but by pixelating the peeled portion of the banana I was able to have some fun with it. It was my favorite concept, but it slipped to number 2 with the store.
Why no, I’m not above bad puns. Why do you ask?