The VIP Auction was an annual fundraising event through the Johns Hopkins All Children’s Foundation. Each year, a committee voted on a theme and encouraged attendees to dress the part. In 2019 for example, my colleague Nannette created a kick-ass look for the Rock the Night event with a hair metal feel without sacrificing the ozone layer.
For 2020 the theme was Hooray for Hollywood and I was assigned as creative lead. My design married an art deco font with a Saul Bass 1960s movie poster feel. Unfortunately, the pandemic forced the cancellation of the event, which was scheduled in April of 2020. Much of the materials were already produced, including the logo, invitation, backdrop and nearly all of the signage.
I added this one for fun. I designed this for our beer league bowling team a few years back. We were a mediocre bowling team, but we were pretty stellar flip cup players at the post-bowling bar socials.
And yes, that is B-movie icon Bruce Campbell’s likeness lording over a pair of very large (bowling) balls.
If you’re not already following him on Twitter, @GroovyBruce is the way to go. Hail to the King, baby.
This was the logo I created for the 2012 GFWC Annual Convention in Charlotte, N.C. The butterfly concept was also about the seventh one I created that finally got the green light. I think it mirrors the ‘Transforming’ aspect of the tagline really well though, so all ended well. As our international president kept telling me when I presented her with a new concept, “This isn’t it, but I’ll know which one is when I see it.”
A friend and former co-worker decided she wanted to create her own business selling some of her baked goods and asked if I could design a logo for her new venture. She offered to pay me in a box of chocolate chip cookies. I accepted. They were delicious.
Jon and Emily’s World is a startup company by my best friend Jon and his partner, you guessed it, Emily. They are both occupational therapists who work with a lot of autistic children. Their company highlights educational and functional smart phone and tablet apps that help these children achieve education enrichment.
Before I left Boston, I did some pro bono work for The Cambridge Historical Society, a small non-profit organization located right outside Harvard Square. For such a small operation, they do some great work.
I consulted with them on a new brand identity, which included this new logo lockup, a new color scheme and some new design strategies to increase exposure in the community.
The General Federation of Women’s Clubs is a 123-year old non-profit organization based in Washington, D.C. Each year, usually towards the end of June, GFWC holds its annual Convention, based on the choice of the International President, who serves a two-year term. In 2013 the Convention will be held in Hollywood, Florida, so I was tasked with designing a logo that evoked a ‘Gold Coast’ theme, ‘Gold Coast’ being the nickname for the area.
I took a chance slightly obscuring the GFWC emblem, but it is often front and center on so much of the GFWC material, I felt I could get away with it in this instance.
Red Hot Hockey is a biennial (every two years) college hockey event between Boston University and Cornell at Madison Square Garden over Thanksgiving Weekend. I’ve been involved with RHH since its inception in 2007 when I still worked at BU. In fact, the first RHH logo was the first logo I ever designed that saw the light of day. We gave it a facelift in 2011 that was pretty well received.
You can read more of my thoughts on the logo facelift here. Red Hot Hockey is back in 2015, and we’re hoping to have our fifth-straight sell-out of the Garden. If you’re interested, we’re most active on Twitter, where I try to keep things engaging and entertaining!